McPhail's Auto Sales Showroom

About McPhail's Auto Sales

Where Excellence Meets Automotive Passion

Our Story

Founded in 2010 by Sebring native Michael McPhail, McPhail's Auto Sales was built on a straightforward idea: people in Highland County deserve a dealership that treats them honestly, prices vehicles fairly, and stands behind every sale. What started as a modest lot on U.S. Hwy 27 has grown into one of Central Florida's most trusted automotive destinations.

Over the years, we've grown our team, expanded our inventory, and upgraded our service center — but the core of who we are hasn't changed. We're still a family-run dealership that puts community first, and many of our customers today were referred to us by someone we sold a car to years ago.

Today, we're proud to serve thousands of drivers across Sebring, Avon Park, Lake Placid, and beyond. Whether you're buying your first car or your tenth, every vehicle we sell and every service we provide reflects our commitment to doing right by our neighbors.

Our Team

Our Journey

Key milestones that shaped McPhail\'s Auto Sales into what it is today

2010

Founded in Sebring

Michael McPhail opened McPhail's Auto Sales on U.S. Hwy 27 in Sebring, FL — committed to giving Highland County drivers a dealership they could finally trust.

2013

Inventory Expansion

Doubled our lot capacity and broadened our selection to serve more Central Florida families with a wider range of quality vehicles at every price point.

2016

Award Winner

Recognized as "Best Used Car Dealer" by the Highlands County community — an honor voted on entirely by our customers.

2019

Digital Innovation

Launched our online platform so Sebring-area shoppers could browse inventory, apply for financing, and book test drives from home.

2022

10,000+ Happy Customers

Celebrated a major milestone — over 10,000 vehicles sold and thousands of lasting relationships built right here in the Sebring community.

2024

Service Center Upgrade

Completed a full expansion of our service center, adding new bays, advanced diagnostic equipment, and extended service hours for our customers.

The People Behind McPhail's

Meet Our Team

Every member of our team was chosen not just for their expertise, but for their genuine passion for helping Sebring-area customers find the perfect vehicle.

Michael McPhail
Founder & Owner
Leadership

Michael McPhail

Founder & Owner

Dealership VisionVehicle Acquisitions+2
Sarah Chen
Leadership

Sarah Chen

General Manager

OperationsTeam Leadership+2
James Whitfield
Sales

James Whitfield

Director of Sales

Sales StrategyTeam Coaching+2
Emma Harrington
Sales

Emma Harrington

Senior Sales Advisor

Product KnowledgeHybrid & EV+2
Marcus Taylor
Sales

Marcus Taylor

Sales Consultant

Sports CarsTest Drive Experience+2
Robert Kessler
Finance

Robert Kessler

Finance Manager

Financing & LeasingCredit Structuring+2
David Okafor
Service

David Okafor

Service Center Manager

DiagnosticsMulti-Brand Certified+2
Carlos Mendoza
Service

Carlos Mendoza

Lead Master Technician

Engine RebuildsSoftware Calibration+2

Want to speak with a specific team member?

Contact Our Team
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Google Reviews

What Our Clients Say

Don't take our word for it. Here's what real customers have shared about their experience at McPhail's Auto Sales.

4.9
487 reviews
5 stars
94%
4 stars
4%
3 stars
2%
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Jonathan M.

2 weeks ago
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Porsche 911 Carrera

Absolutely exceptional experience from start to finish. Emma walked me through every detail of the Porsche 911 — specs, financing options, delivery timeline — without a single moment of pressure. I've bought cars at several dealerships and this was on a completely different level. The facility itself is stunning.

Verified Google Review
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Rachel T.

1 month ago
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Mercedes-AMG GT

Marcus is a total car guy and it shows. He knew everything about the AMG GT I was considering — track data, tire wear patterns, even the right spec for LA traffic. Bought the car same day. Zero games with pricing, which honestly surprised me. Robert in finance was equally great.

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David K.

3 weeks ago
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BMW M5 Competition

I came in ready to haggle and left realizing there was nothing to haggle about — the pricing was already fair and transparent. James, the sales director, sat with us personally and made sure we felt heard. The test drive route they took us on through the hills was a nice touch.

Verified Google Review
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Stephanie L.

6 weeks ago
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Range Rover Sport

I was nervous about buying my first luxury car. Emma was so patient, never pushy, and helped me understand every line of the lease. She even followed up two weeks after delivery to make sure I was happy. That kind of after-sales care is rare. Will be back when my lease is up.

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Michael B.

2 months ago
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Bentley Continental GT

Flew in from New York specifically to look at a Bentley Continental they had listed. The car was exactly as described — not a single detail omitted. The vehicle history report they handed me before I even asked was impressive. Drove it home. Best dealership experience I've had in 20 years of buying cars.

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Priya N.

5 weeks ago
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Audi RS7

The showroom alone is worth the visit — it feels more like a gallery than a car lot. But beyond aesthetics, the team genuinely knows their product. I had done a lot of research beforehand and they answered every technical question correctly and with real enthusiasm.

Verified Google Review

Ready to Experience the McPhail's Difference?

Visit our showroom at 4163 U.S. Hwy 27 S in Sebring and discover why thousands of customers trust McPhail's for their next vehicle.