Our Story
Founded in 2010 by Sebring native Michael McPhail, McPhail's Auto Sales was built on a straightforward idea: people in Highland County deserve a dealership that treats them honestly, prices vehicles fairly, and stands behind every sale. What started as a modest lot on U.S. Hwy 27 has grown into one of Central Florida's most trusted automotive destinations.
Over the years, we've grown our team, expanded our inventory, and upgraded our service center — but the core of who we are hasn't changed. We're still a family-run dealership that puts community first, and many of our customers today were referred to us by someone we sold a car to years ago.
Today, we're proud to serve thousands of drivers across Sebring, Avon Park, Lake Placid, and beyond. Whether you're buying your first car or your tenth, every vehicle we sell and every service we provide reflects our commitment to doing right by our neighbors.

